{"id":25333,"date":"2025-09-04T12:02:16","date_gmt":"2025-09-04T10:02:16","guid":{"rendered":"https:\/\/cluetec-audit.de\/25-years-of-cluetec-from-pioneer-of-mobile-market-research-to-audit-specialist-for-digital-quality-assurance\/"},"modified":"2026-05-19T15:43:20","modified_gmt":"2026-05-19T13:43:20","slug":"25-years-of-cluetec-from-pioneer-of-mobile-market-research-to-audit-specialist-for-digital-quality-assurance","status":"publish","type":"post","link":"https:\/\/cluetec-audit.de\/en\/25-years-of-cluetec-from-pioneer-of-mobile-market-research-to-audit-specialist-for-digital-quality-assurance\/","title":{"rendered":"25 years of cluetec – from pioneer of mobile market research to audit specialist for digital quality assurance"},"content":{"rendered":"

[vc_row row_height_percent=”0″ override_padding=”yes” h_padding=”6″ top_padding=”3″ bottom_padding=”2″ overlay_alpha=”50″ gutter_size=”3″ column_width_percent=”100″ shift_y=”0″ z_index=”0″ content_parallax=”0″ uncode_shortcode_id=”110985″][vc_column width=”1\/1″][uncode_info_box items=”Date,Categories|do_not_display_prefix,Reading_time”][vc_custom_heading auto_text=”yes” heading_semantic=”h1″ text_size=”fontsize-155944″ uncode_shortcode_id=”132953″]This is a custom heading element.[\/vc_custom_heading][vc_column_text text_lead=”yes” uncode_shortcode_id=”133735″]Karlsruhe, September 2025 – We are celebrating our 25th anniversary this year. What began in 2000 as a visionary start-up in the field of mobile data collection is now an established partner in digitization for industry, automotive and research – with innovative solutions such as our audit platform cluetec Audit<\/a> and a clear growth strategy for the coming years. <\/strong>[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_height_percent=”0″ overlay_alpha=”50″ gutter_size=”3″ column_width_percent=”100″ shift_y=”0″ z_index=”0″ content_parallax=”0″ uncode_shortcode_id=”595926″][vc_column width=”1\/1″][vc_single_image dynamic=”yes” caption=”yes” media_width_percent=”100″ shape=”img-round” radius=”lg” uncode_shortcode_id=”182527″][\/vc_column][\/vc_row][vc_row row_height_percent=”0″ override_padding=”yes” h_padding=”6″ top_padding=”3″ bottom_padding=”3″ overlay_alpha=”50″ gutter_size=”3″ column_width_percent=”100″ shift_y=”0″ z_index=”0″ content_parallax=”0″ uncode_shortcode_id=”214125″][vc_column width=”1\/1″][vc_custom_heading uncode_shortcode_id=”123526″]The beginning: Digital data collection in a mobile world[\/vc_custom_heading][vc_column_text uncode_shortcode_id=”134365″]Our founding in October 2000 coincided with a time of change. The new millennium ushered in the era of digital and mobile communications in Germany \u2013 not least thanks to UMTS and the growing popularity of mobile devices like the Palm Pilot. <\/p>\n

We recognized early on that the new mobile network infrastructure offered enormous potential not only for consumers but also for data-driven business processes. With a focus on mobile offline data collection, we developed the first software solutions for market research on mobile devices. Our co-founder, Matthias Helferich, provided technological impetus from the very beginning: <\/p>\n

\u201cWe wanted to develop applications that would take real work off the user\u2019s hands \u2013 through intuitive operation, robust offline capability, and clean data structures,\u201d recalls Helferich.[\/vc_column_text][vc_custom_heading uncode_shortcode_id=”108255″]Growth with mQuest: Mobile digitization becomes standard[\/vc_custom_heading][vc_column_text uncode_shortcode_id=”399250″]In the 2010s, we achieved our breakthrough with the mQuest<\/strong> platform. Originally conceived as a tool for interviewers and field research teams, mQuest quickly became relevant in other industries \u2013 for example, traffic surveys, car clinics, claims settlement, store checks, and even quality assurance in industry. <\/p>\n

The modular structure and platform independence made mQuest our successful product. At the same time, we consistently expanded our expertise in user experience (UX), IT security, and enterprise integration.[\/vc_column_text][vc_custom_heading uncode_shortcode_id=”279805″]Rethinking audit processes: the development of cluetec Audit[\/vc_custom_heading][vc_column_text uncode_shortcode_id=”175920″]We are writing our latest success story with the product cluetec Audit<\/strong><\/a>. Since 2019, the software has offered a specialized solution for planning, conducting, evaluating and tracking audits in the production, logistics and service sectors. <\/p>\n

“cluetec Audit is the logical further development of our platform idea,” says Matthias Helferich. “We spoke to companies that had to manage audits using Excel, Word and paper lists. From this, we developed a system that not only digitizes, but also really improves processes – making them more flexible, legally compliant and significantly more efficient.” <\/p>\n

Today takes place cluetec Audit<\/strong><\/a> is particularly popular in production, with technical service providers and in certified industrial companies – wherever conformity to standards, traceability and scalability are required.[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_height_percent=”0″ overlay_alpha=”50″ gutter_size=”3″ column_width_percent=”100″ shift_y=”0″ z_index=”0″ content_parallax=”0″ uncode_shortcode_id=”884708″][vc_column width=”1\/1″][vc_single_image media=”16608″ caption=”yes” media_width_percent=”100″ shape=”img-round” radius=”lg” uncode_shortcode_id=”137553″][\/vc_column][\/vc_row][vc_row row_height_percent=”0″ override_padding=”yes” h_padding=”6″ top_padding=”3″ bottom_padding=”3″ overlay_alpha=”50″ gutter_size=”3″ column_width_percent=”100″ shift_y=”0″ z_index=”0″ content_parallax=”0″ uncode_shortcode_id=”214125″][vc_column width=”1\/1″][vc_custom_heading uncode_shortcode_id=”188640″]Strategic milestone: Partnership with Possehl Digital[\/vc_custom_heading][vc_column_text uncode_shortcode_id=”223610″]A significant growth step for us in 2022 was the entry of Possehl Digital GmbH<\/a><\/strong> , a subsidiary of the L\u00fcbeck-based management holding company L. Possehl & Co. mbH<\/a><\/strong> . Even under the umbrella of the Possehl Group, we remain strategically independent and at the same time benefit from the synergies of a globally active group with over 13,000 employees. <\/p>\n

“cluetec is driving digitization within quality assurance with great passion and innovation. With its expertise, cluetec ideally complements our portfolio and supports us in further advancing the digital strategy in the Possehl Group. In this way, we are securing the future viability of medium-sized industrial companies,” explains Christoph Ha\u00df, Managing Director of Possehl Digital GmbH.<\/p>\n

[\/vc_column_text][vc_single_image media=”10083″ media_width_percent=”60″ alignment=”center” uncode_shortcode_id=”363857″][vc_custom_heading uncode_shortcode_id=”209468″]A look back with substance \u2013 an outlook with ambition[\/vc_custom_heading][vc_column_text uncode_shortcode_id=”900896″]Twenty-five years after our founding, we now employ 30 people at our Karlsruhe location. Our products have proven themselves millions of times over and are used worldwide in market research, the automotive sector, and industry. <\/p>\n

In doing so, we are consistently looking to the future. With Audit Intelligence<\/strong>, we provide our customers with artificial intelligence that takes quality assurance to a new level. <\/p>\n

“Our goal is to make audit processes more intelligent and predictive \u2013 with technologies like AI, but always with a focus on true usability,” says Helferich. “Technology is only valuable if it works for people.”[\/vc_column_text][vc_custom_heading uncode_shortcode_id=”895852″]Anniversary with perspective[\/vc_custom_heading][vc_column_text uncode_shortcode_id=”191635”]We are celebrating our anniversary with an internal summer party for employees and families as well as a user day entitled Audit smart, not hard. Presentations, customer talks and a joint review of our development are planned. <\/p>\n

“25 years is a milestone – but it’s by no means the end of the road for us,” emphasizes Helferich. “We are only at the beginning of what is possible with mobile, intelligent solutions for the digitization of audits.”[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_height_percent=”0″ overlay_alpha=”50″ gutter_size=”3″ column_width_percent=”100″ shift_y=”0″ z_index=”0″ content_parallax=”0″ uncode_shortcode_id=”884708″][vc_column width=”1\/1″][vc_single_image media=”16632″ caption=”yes” media_width_percent=”100″ shape=”img-round” radius=”lg” uncode_shortcode_id=”901174″][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/1″][uncode_block id=”20994″][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/1″][uncode_block id=”20996″][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

Karlsruhe, September 2025 – We are celebrating our 25th anniversary this year. What began in 2000 as a visionary start-up in the field of mobile data collection is now an established partner in digitization for industry, automotive and research – with innovative solutions such as our audit platform cluetec Audit and a clear growth strategy for the coming years. <\/p>\n","protected":false},"author":17,"featured_media":16609,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_improvement_type_select":"improve_an_existing","_thumb_yes_seoaic":false,"_frame_yes_seoaic":false,"seoaic_generate_description":"","seoaic_improve_instructions_prompt":"","seoaic_rollback_content_improvement":"","seoaic_idea_thumbnail_generator":"","thumbnail_generated":false,"thumbnail_generate_prompt":"","seoaic_article_description":"","inline_featured_image":false,"seoaic_article_subtitles":[],"footnotes":""},"categories":[223,58],"tags":[225],"class_list":["post-25333","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company","category-success-stories","tag-view"],"_links":{"self":[{"href":"https:\/\/cluetec-audit.de\/en\/wp-json\/wp\/v2\/posts\/25333","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cluetec-audit.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cluetec-audit.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cluetec-audit.de\/en\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/cluetec-audit.de\/en\/wp-json\/wp\/v2\/comments?post=25333"}],"version-history":[{"count":3,"href":"https:\/\/cluetec-audit.de\/en\/wp-json\/wp\/v2\/posts\/25333\/revisions"}],"predecessor-version":[{"id":25343,"href":"https:\/\/cluetec-audit.de\/en\/wp-json\/wp\/v2\/posts\/25333\/revisions\/25343"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cluetec-audit.de\/en\/wp-json\/wp\/v2\/media\/16609"}],"wp:attachment":[{"href":"https:\/\/cluetec-audit.de\/en\/wp-json\/wp\/v2\/media?parent=25333"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cluetec-audit.de\/en\/wp-json\/wp\/v2\/categories?post=25333"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cluetec-audit.de\/en\/wp-json\/wp\/v2\/tags?post=25333"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}